Shopping by your values is more than a trend—it's a movement. OriginSelect helps you discover thousands of products from brands that align with what matters most to you. This comprehensive guide explains what each value badge means, how we verify them, and showcases 40 standout U.S. brands organized by state.
Understanding Value Badges
Every badge on OriginSelect represents a verified commitment. From Women-Owned businesses to B-Corp certifications, Climate Neutral brands to Organic products—we've done the verification work so you can shop with confidence.
Women-Owned Businesses
Women-Owned businesses are certified by organizations like the Women's Business Enterprise National Council (WBENC). These badges represent economic empowerment and support for women entrepreneurs across the United States.
B-Corp Certified
B-Corps meet the highest verified standards of social and environmental performance, transparency, and accountability. Certification comes from B Lab, evaluating companies across governance, workers, community, environment, and customers.
Climate Neutral & Carbon Neutral
These brands measure, reduce, and offset their carbon emissions to achieve net-zero impact. Climate Neutral certification requires annual carbon accounting and credible offsets through verified carbon reduction projects.
Organic Certification
Products contain ingredients or materials certified organic by USDA or equivalent third-party certifiers. Organic standards prohibit synthetic pesticides, GMOs, and artificial additives.
Vegan & Cruelty-Free
Vegan products contain zero animal-derived ingredients. Cruelty-free means no animal testing at any stage. Many brands carry both certifications, verified through Leaping Bunny and PETA's Beauty Without Bunnies program.
Veteran-Owned
Businesses owned by U.S. military veterans, certified through official veteran business registries. Supporting these businesses honors service and supports veteran entrepreneurship.
LGBTQ+ Owned
Businesses owned and operated by LGBTQ+ community members, verified through the National LGBT Chamber of Commerce (NGLCC). These brands champion inclusivity and equality.
Diversity Certifications
Black-Owned, AAPI-Owned, and Latinx-Owned businesses are verified through official minority business certification databases including NMSDC, US Hispanic Chamber of Commerce, and state-level MBE registries.
40 Standout U.S. Brands by Value
Discover authentic brands across all 50 states that embody these values. From California to New York, Texas to Washington—find brands making a real difference in their communities and industries.
Women-Owned Excellence
Beauty Bakerie (California), Cocokind (California), Erbaviva (California), Golde (New York), and First Aid Beauty (California) lead the way in women-owned innovation across beauty and wellness.
B-Corp Leaders
Patagonia (California), Seventh Generation (Vermont), Klean Kanteen (California), Ben & Jerry's (Vermont), and Alter Eco (California) set the standard for business as a force for good.
Climate Champions
Alter Eco (California), Grove Collaborative (California), Blueland (New York), Patagonia Provisions (California), and Dr. Bronner's (California) demonstrate carbon-neutral leadership.
Organic Pioneers
Dr. Bronner's (California), Annie's Homegrown (California), Numi Organic Tea (California), Organic Valley (Wisconsin), and Stonyfield Organic (New Hampshire) champion organic agriculture.
Vegan Innovators
Herbivore Botanicals (Washington), Pacifica Beauty (California), GT's Living Foods (California), Milk Makeup (New York), and Ceremonia (Florida) prove vegan can be premium.
Veteran Ventures
Black Rifle Coffee (Texas), Grunt Style (Illinois), Fire Department Coffee (California), Frontline Military Apparel (California), and American Lineage (California) honor service through business.
LGBTQ+ Pride
Boy Smells (California), Goodr (Georgia), Detroit Grooming Co. (Michigan), Milk Makeup (New York), and Golde (New York) champion inclusivity and representation.
Diverse Founders
Partake Foods (New York - Black-Owned), Beauty Bakerie (California - Black-Owned), Golde (New York - Latinx-Owned), Ceremonia (Florida - Latinx-Owned), and Kuli Kuli (New York - AAPI-Founded) celebrate cultural heritage.
How to Shop by Values
Use OriginSelect's filtering system to discover products aligned with your values. Filter by values, state, and category to find exactly what you're looking for. Every product links directly to verified brands making a positive impact.
Verification Process
We maintain zero tolerance for false claims. All badges are verified through official certification databases, direct integrations with certifying bodies, and continuous monitoring to ensure authenticity.
Join the Movement
Shopping by values isn't just about products—it's about using purchasing power to support the kind of world you want to see. Discover thousands of products from brands that share your values on OriginSelect.